Are you prepared to 'lose your head' at this year's Haunted Halloween at Disneyland?
Time Out has been to the media briefing for Hong Kong Disneyland's Haunted Halloween event this year - and we're screaming with excitement. We've been introduced to Disney's dark side - a new theme which will run alongside spooky events at the park over the Halloween period. The Revenge of the Headless Horseman will, we believe, offers frightening amounts of fun to visitors - a contrast to the usual 'happily-ever-afters' we get from signature stories such as Aladdin, Little Mermaid and Snow White.
The media briefing was a unique experience as Disneyland marketing director Frederick Chan dressed up for the occasion. Chan played the part of Barker, a con-artist circus leader who is one of the central characters in the Horseman theme, and he was joined by a cowardly gravedigger. Barker elaborately told the audience what HK Disneyland has planned for All Hallow's Eve, while the gravedigger nervously protected his neck (the Headless Horseman is supposedly angrily on the lookout for both his head and revenge!)
Barker told us there will be his special travelling show, where he claims he has the Headless Horseman's head, as a new Halloween attraction. He also said there will be Glow in the Park Parades, which will feature ghoulish villains on floats in the dark, led by the inimitable Jack Skellington, and Adventureland will be transformed into the Cursed Jungle. Phantom facepainting artists will provide Halloween makeovers at the Boo-tique in Tomorrowland, said Barker.
We enjoyed this amusingly spooky take on the usual stuffy media briefing format - and, following the fun, we were told all about what Disneyland has to offer Hongkongers of all ages from the end of September to the end of October, including some cool technology which Disney is employing this Halloween to extend the frightful fun beyond the park. Augmented Reality (AR) technology is being used to create a series of 'webisodes' where you can become one of the characters in the Headless Horseman story by uploading a picture of yourself onto the internet.
There is a sweet deal for those of you who can't wait to 'lose your head' at Disneyland - a Thursday Night Pass is being sold at Circle K stores for unlimited access to the theme park every Thursday from September 22 to October 27. Disney's Haunted Halloween begins on September 22 and ends on October 31 and is on every Thursday through to Sunday from 6pm to 11pm. For details, visit www.hongkongdisneyland.com.
Natasha Tong
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